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WWCH

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The full title of this one is "Water, Wealth, Contentment, Health"

The Modesto Arch, festooned with my hometown's slogan, "Water, Wealth, Contentment, Health"

They had a contest in 1911 to pick a slogan for the town. The fine people of Modesto selected "Nobody's Got Modesto's Goat." The town fathers said "F**K that" and picked the second place slogan instead.

Holgaroid/Type 85/Positive on the left/Negative on the right.

Fellow Modestans, I promise you: THERE WILL BE MORE!
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Comments31
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DCraver's avatar
I was there once, and my cell phone didn't work. I ate at a fast-food restaurant right next to that sign, but I can't for the life of me remember what restaurant it was.

Great picture though, I prefer the right one.